This issue of the journal focuses on some topics related to the changes that are occurring. The first three contributes deepen some aspects of the in-store interaction within the retailer-consumer relationship. The fourth and fifth contributes deal with Corporate Social Responsibility as a strategy by which retailers are responding to an increased public demand for more sustainability in economic activities and trade
Retailer-Consumer Relationships
Fabio Musso
2012
Abstract
This issue of the journal focuses on some topics related to the changes that are occurring. The first three contributes deepen some aspects of the in-store interaction within the retailer-consumer relationship. The fourth and fifth contributes deal with Corporate Social Responsibility as a strategy by which retailers are responding to an increased public demand for more sustainability in economic activities and tradeFile in questo prodotto:
Non ci sono file associati a questo prodotto.
I documenti in IRIS sono protetti da copyright e tutti i diritti sono riservati, salvo diversa indicazione.