The present investigation examines sustainable food consumption practices in an urban context, shifting the focus from the material object, namely the product, to the social object, namely the relationship. Starting from the knowledge of food purchasing habits, this study explores the meanings and values of food consumption and defines the tools that contribute to promoting the development of urban food sustainability, with a particular focus on new mediated forms of communication. The result of the investigation is that food consumers have become protagonists of novel forms of participation and social resistance, taking advantage of the information and communication opportunities offered by the new media.
Urban Sustainable Food Consumption: The Role of the Critical Consumer
Ivana Matteucci
2018
Abstract
The present investigation examines sustainable food consumption practices in an urban context, shifting the focus from the material object, namely the product, to the social object, namely the relationship. Starting from the knowledge of food purchasing habits, this study explores the meanings and values of food consumption and defines the tools that contribute to promoting the development of urban food sustainability, with a particular focus on new mediated forms of communication. The result of the investigation is that food consumers have become protagonists of novel forms of participation and social resistance, taking advantage of the information and communication opportunities offered by the new media.I documenti in IRIS sono protetti da copyright e tutti i diritti sono riservati, salvo diversa indicazione.
