The pandemic crisis has led to a renew centrality of public sector communication in a hybrid and convergent media ecosystems aiming at (re)building relationships based on trust between institutions and citizens. This contribution reflects on the strengths and fragility of the Italian public communication in the face of the pandemic, considering regulatory processes and paths of professionalization. It focuses also on the challenges of social media use in public sector, suggesting a critical approach towards the platformization of the public sector communication activities.The last part presents the different articles that compose the special issue.
The challenges of public sector communication in the face of the pandemic crisis: professional roles, competencies and platformization
Gea Ducci
;
2021
Abstract
The pandemic crisis has led to a renew centrality of public sector communication in a hybrid and convergent media ecosystems aiming at (re)building relationships based on trust between institutions and citizens. This contribution reflects on the strengths and fragility of the Italian public communication in the face of the pandemic, considering regulatory processes and paths of professionalization. It focuses also on the challenges of social media use in public sector, suggesting a critical approach towards the platformization of the public sector communication activities.The last part presents the different articles that compose the special issue.I documenti in IRIS sono protetti da copyright e tutti i diritti sono riservati, salvo diversa indicazione.
