The book faces the topic of entrepreneurship, with a focus on creating new successful businesses. After a theoretical framework of the topic, it provides practical indications about the tools to be used and the issues to be considered to develop an entrepreneurial project and bring it to success. The book is full of references to business cases that make it even more interesting to read.
Book review: J. R. Bessant, J. Tidd, "Entrepreneurship", Il Mulino, 2020.Traduzione autorizzata dall'edizione pubblicata in lingua inglese di John Wiley & Sons limited.
vannoni
2023
Abstract
The book faces the topic of entrepreneurship, with a focus on creating new successful businesses. After a theoretical framework of the topic, it provides practical indications about the tools to be used and the issues to be considered to develop an entrepreneurial project and bring it to success. The book is full of references to business cases that make it even more interesting to read.File in questo prodotto:
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