| Nome |
# |
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Food habits and attitudes towards food quality among young students, file e18b865c-2f1b-1ee6-e053-3a05fe0ae544
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123
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Mature and Older Adults’ Perception of Active Ageing and the Need for Supporting Services: Insights from a Qualitative Study, file 0d95b361-5ec7-458f-a56b-3e5f997d0b77
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23
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SMEs and Marketing: A Systematic Literature Review, file e18b865c-e748-1ee6-e053-3a05fe0ae544
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11
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Consumer attitude and behaviour towards food quality among the young ones: empirical evidences from a survey, file e18b865c-2ded-1ee6-e053-3a05fe0ae544
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7
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Strategic Awareness and Growth Strategies in Small Sized Enterprises (SEs), file e18b865b-83f7-1ee6-e053-3a05fe0ae544
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6
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Crisi economica e comportamenti delle PMI. Un’indagine nel settore consumer della provincia di Pesaro-Urbino, file e18b865b-88e6-1ee6-e053-3a05fe0ae544
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6
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La gestione del processo di sviluppo nuovi prodotti nei mercati industriali: la criticità del ruolo degli utilizzatori, file e18b865b-ad30-1ee6-e053-3a05fe0ae544
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6
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The Role of Environmental Certifications in the Wine Industry., file e18b865c-cd40-1ee6-e053-3a05fe0ae544
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6
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Gen Z e wine consumption: A comparative study of Italian and Spanish consumers., file 18c01565-0b5e-48d7-8658-aaa9e2dafecb
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5
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Digital transformation and marketing: a systematic and thematic literature review, file a36dd1b4-2a54-4fe4-8f81-e13bc8154504
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5
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The role of marketing in SMEs, file e18b865b-8cc9-1ee6-e053-3a05fe0ae544
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5
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Abitudini e comportamenti d'acquisto alimentari degli studenti universitari: prime evidenze empiriche, file e18b865b-b8b0-1ee6-e053-3a05fe0ae544
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5
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PDO labels and food preferences: results from a sensory analysis, file e18b865d-3986-1ee6-e053-3a05fe0ae544
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5
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How environmental concerns affect the relationship between design attributes and purchasing intention, file e18b865d-3991-1ee6-e053-3a05fe0ae544
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5
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Store satisfaction and store loyalty: The moderating role of store atmosphere, file e18b865d-502b-1ee6-e053-3a05fe0ae544
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5
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Strategic Awareness and Growth Strategies in Small Enterprises, file e18b865b-835e-1ee6-e053-3a05fe0ae544
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4
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Il ruolo della consapevolezza strategica nei processi di crescita delle PMI. Riflessioni teoriche ed evidenze empiriche, file e18b865b-835f-1ee6-e053-3a05fe0ae544
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4
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Le dimensioni esperienziali del valore. Il marketing sensoriale in Perugina, file e18b865b-8360-1ee6-e053-3a05fe0ae544
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4
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Economic Crisis and SMEs' behavior: an Analysis on the Furniture Sector in Italy., file e18b865b-8a9e-1ee6-e053-3a05fe0ae544
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4
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Information Technology e imprese minori. Opportunità, impatto e limiti, file e18b865b-8b90-1ee6-e053-3a05fe0ae544
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4
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Web atmospherics as drivers of shopping centres' customer loyalty, file e18b865c-7b8c-1ee6-e053-3a05fe0ae544
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4
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Dai modelli tradizionali di sviluppo dei nuovi prodotti all’approccio network: l’esperienza del Gruppo Loccioni, file e18b865b-8055-1ee6-e053-3a05fe0ae544
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3
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Crisi economica e prospettive di sviluppo del luxury brand management. Due medie imprese a confronto., file e18b865b-856b-1ee6-e053-3a05fe0ae544
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3
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Role of Brand Management of the Luxury Fashion Brand in the Global Economic Crisis: A Case Study of Aeffe Group, file e18b865b-857b-1ee6-e053-3a05fe0ae544
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3
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Il rapporto PMI e Grande Distribuzione Organizzata. Il caso FAB Srl., file e18b865b-8a9d-1ee6-e053-3a05fe0ae544
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3
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La gestione del punto vendita nella prospettiva del marketing esperienziale. Il caso dei centri commerciali, file e18b865b-a326-1ee6-e053-3a05fe0ae544
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3
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ICT e marketing: esperienze di utilizzo e di valorizzazione delle ICT nelle PMI, file e18b865b-a96f-1ee6-e053-3a05fe0ae544
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3
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L’influenza della store atmosphere nella relazione tra store satisfaction e store loyalty. Primi risultati di un’analisi panel., file e18b865b-ea54-1ee6-e053-3a05fe0ae544
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3
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Food Attitudes and factors Affecting Food Behaviour of Italian College Students in a Grocery Context, file e18b865c-d1b8-1ee6-e053-3a05fe0ae544
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3
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Comportamenti di consumo e strategie di marketing delle imprese cosmetiche italiane. Un’indagine esplorativa, file e18b865d-94a6-1ee6-e053-3a05fe0ae544
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3
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How to communicate typical–local foods to improve food tourism attractiveness., file e18b865d-ba98-1ee6-e053-3a05fe0ae544
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3
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The intention to consume healthy food among older Gen-Z: Examining antecedents and mediators., file 24c664a4-71a4-45ce-82ab-f87b1e742eff
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2
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Neuromarketing: ethical dilemma and consumers’ perception., file bdaa538e-8eee-4213-86bb-cd0d3cf5e237
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2
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La dinamica del rapporto User/Producer nell’innovazione di prodotto: analisi teoriche ed evidenze empiriche, file e18b865b-7fe5-1ee6-e053-3a05fe0ae544
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2
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La creazione del valore passa attraverso i sensi. Il caso Perugina, file e18b865b-833d-1ee6-e053-3a05fe0ae544
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2
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Le dimensioni dell’entertainment nei Centri Commerciali: ipotesi di ricerca e prime riflessioni empiriche, file e18b865b-88e5-1ee6-e053-3a05fe0ae544
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2
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Necessità di un nuovo approccio al mercato delle PI. Il contributo della letteratura di marketing, file e18b865b-8b0d-1ee6-e053-3a05fe0ae544
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2
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The Impact of ICT on the Organization of the Marketing Function: the case of Telecom Italia Mobile (TIM), file e18b865b-8c08-1ee6-e053-3a05fe0ae544
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2
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Atmospheric cues e progettazione esperienziale del sito web. Il caso Santelli Casa S.r.l., file e18b865b-a328-1ee6-e053-3a05fe0ae544
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2
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E-business e performance di successo: il caso della Italian Fashion S.p.a., file e18b865b-ad27-1ee6-e053-3a05fe0ae544
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2
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Food Habits and Attitudes towards Food Quality among Young Students, file e18b865c-3910-1ee6-e053-3a05fe0ae544
|
2
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L’attitudine allo spreco alimentare tra i giovani. Un’indagine tra i Millennials spagnoli, file e18b865c-7e14-1ee6-e053-3a05fe0ae544
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2
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Experience economy and the management of shopping centers: The role of entertainment, file e18b865c-80c0-1ee6-e053-3a05fe0ae544
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2
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Cultural Heritage e Store Management nei processi di espansione all'estero delle imprese Made in Italy. Il caso Bartolucci., file e18b865c-843d-1ee6-e053-3a05fe0ae544
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2
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Atteggiamento degli utenti verso il centro commerciale e finalità di utilizzo del sito web: prime evidenze empiriche., file e18b865c-8444-1ee6-e053-3a05fe0ae544
|
2
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Using environmental standards to communicate security, quality and eco-design in the furniture sector: an Italian case study., file e18b865c-87af-1ee6-e053-3a05fe0ae544
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2
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Recensione E. Martinelli, G. Tagliazucchi, Resilienza e impresa. L’impatto dei disastri naturali sulle piccole imprese commerciali al dettaglio, Franco Angeli, Milano, 2018, file e18b865c-bd82-1ee6-e053-3a05fe0ae544
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2
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Motivations and Actions to Prevent Food Waste among Young Italian Consumers, file e18b865c-bd98-1ee6-e053-3a05fe0ae544
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2
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Understanding the consumption of traditional-local foods through the experience perspective: The case of the truffle., file e18b865c-dbdc-1ee6-e053-3a05fe0ae544
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2
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The tourist experience in the digital era: the case of Italian Millennials, file e18b865d-4384-1ee6-e053-3a05fe0ae544
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2
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Traits and peculiarities of different brand hate behaviours, file e18b865d-59f5-1ee6-e053-3a05fe0ae544
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2
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Growth Strategies and Diversification Processes as a Response to the Pandemic Crisis: an Italian Multiple Case Study., file e18b865d-b72a-1ee6-e053-3a05fe0ae544
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2
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How does communication in SMEs change in the digital era?Some insights from the entrepreneurial perspective, file 0ab04ff7-9712-47eb-86a2-836c9348c08f
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1
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Le politiche del prodotto., file 40a92092-44fe-4bd4-bed4-170715137f1c
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1
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When collaborative consumption comes into action:
exploring the motivations for fashion renting, file 4f0ab55c-d76b-475a-a244-7b649a805b31
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1
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Generazioni di consumatori a confronto., file 512777e6-2652-4004-aa7e-8ae296ff4861
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1
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Factors affecting the continuance intention of online food delivery
services in the COVID-19 era, file 5740cc0d-cc04-4eab-b034-95521b8dfbfd
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1
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Il consumo di prodotti alimentari locali come fattore di sostenibilità: un’indagine sui giovani, file 627f7e36-6c4e-4c9c-ae5c-06cb6fcbace1
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1
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Healthy and quality food attitudes and lifestyle: a generational cohort comparison., file 9ada52a1-5a07-4637-8535-b99b60cf4a7e
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1
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Cambiamenti nei valori, nei criteri di valutazione e nei comportamenti dei
consumatori, file a63f67fc-68ed-4d0c-94a8-7301a3e5d92e
|
1
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Le neuroscienze incontrano il marketing: nuove frontiere nella ricerca di
mercato., file bc9c17f3-85bb-453a-bc5d-4a60c2ff8b1c
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1
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Il piano di marketing., file d35e6aba-396e-43e0-a844-4721a287a8c2
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1
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The Effects of ICT (Information and Communication Technologies) on the Overall Management and the Role and Organization of the Marketing Function in Small and Medium-Sized Enterprises (SMEs): First Empirical Results, file e18b865b-8b9a-1ee6-e053-3a05fe0ae544
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1
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Approccio network nello sviluppo di nuovi prodotti: il caso Loccioni, file e18b865b-8c07-1ee6-e053-3a05fe0ae544
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1
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Gli effetti delle ICT (Information and Communication Technologies) sulla gestione aziendale delle piccole e medie imprese, file e18b865b-ad2c-1ee6-e053-3a05fe0ae544
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1
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La percezione della web atmosphere tra i visitatori del centro commerciale, file e18b865c-6304-1ee6-e053-3a05fe0ae544
|
1
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Consumer experience e co-creazione del valore nei settori dell'arredamento, architettura e design: nuove opportunità legate all'utilizzo della Realtà Aumentata, file e18b865c-7e0d-1ee6-e053-3a05fe0ae544
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1
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Sustainable Consumption of Agrifood Products, file e18b865c-8037-1ee6-e053-3a05fe0ae544
|
1
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Approccio sostenibile e manifestazioni di brand hate nel contesto offline e online, file e18b865c-d548-1ee6-e053-3a05fe0ae544
|
1
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Healthy lifestyle and food waste behavior, file e18b865c-e1d8-1ee6-e053-3a05fe0ae544
|
1
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Factors affecting household food waste among young consumers and actions to prevent it. A comparison among UK, Spain and Italy, file e18b865c-f745-1ee6-e053-3a05fe0ae544
|
1
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Cibo salutare e intenzioni di acquisto: il ruolo della multicanalità informativa e della conoscenza soggettiva, file e18b865d-03e4-1ee6-e053-3a05fe0ae544
|
1
|
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Design and sustainability for innovation in Family Firms. A case study from the Italian furniture sector., file e18b865d-2617-1ee6-e053-3a05fe0ae544
|
1
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| Totale |
340 |